COSMOS approved
Benzyl alcohol
On the label: Benzyl alcohol
Protects products from bacteria. Found naturally in many fruits.
What it is
A preservative found naturally in many fruits and flowers. The form we use is made in a lab.
Why we use it
It protects our products from bacteria so they stay fresh, and it's approved for COSMOS natural and organic products.
Where it comes from
Nature identical: made in a lab, but the same molecule found in nature.
Find it in
Uplift CleanseShampoo · fine, flat or oily hairShop now
Uplift CareConditioner · fine, flat or oily hairShop now
Enrich CleanseShampoo · thick, dry, curly or damaged hairShop now
Enrich CareConditioner · thick, dry, curly or damaged hairShop now
Alchemy MaskTreatment maskShop now
Radiance DewLeave-inShop now
Not sure which?
Let us match your ritual.
Six quick questions about your hair and scalp, and we'll match your cleanse, care and treatment.
Take the one minute quiz →Works alongside
- COSMOS approved
Geogard 221
An effective, COSMOS-approved preservative. - COSMOS approved
Potassium sorbate
A mild preservative that keeps formulas stable. - Natural
Natural vitamin E
An antioxidant that helps protect hair and scalp from everyday stress. - Natural
Aloe barbadensis leaf juice
Natural hydration that soothes and conditions the scalp.
Ready to begin?
Find your ritual.
Two collections, chosen by hair type. Pick yours and you're done.
Or mix and match
Your scalp and your lengths can want different things. Pair any Cleanse with any Care, and the build discount still applies.
